WORKWEST

Provided ongoing marketing support for Workwest Workwear through a combination of social media management, content creation, and paid advertising campaigns.

This included:

• Creating and scheduling consistent social media content

• Producing in-store photo and video content for posts and reels

• Writing promotional copy for sales, new arrivals, and seasonal campaigns

• Running targeted Meta ads to increase local reach and engagement

• Showcasing major brands such as Carhartt, FXD, Dickies, KEEN, Levi’s, Timberland PRO and more

• Helping maintain a strong local brand presence while driving foot traffic into the store

The overall focus was to keep the brand active, relevant, and visible year-round while converting online attention into real in-store customers.